Hilton helped design a collection of purses for Japanese label Samantha Thavasa,[29] and also a jewelry line for Amazon.com.[30] In 2004, Hilton was involved in the creation of a perfume line by Parlux Fragrances. Originally set to be a small release, high demand led to a wider release before December 2004. The launch was followed by a 47 percent increase in sales of Parlux products, predominantly due to sales of the Hilton-branded perfume.[31] After the success of Hilton's perfume, Parlux Fragrances released several more perfumes with her name, including fragrances for men.[32] Paris Hilton launched a new fragrance in October 2007, called Can Can. This is her fourth women's fragrance after Paris Hilton, Just Me, and Heiress. In January 2007, Hilton released the DreamCatchers line of hair extensions in partnership with Hair Tech International.[33] In early August 2007, Hilton signed a licensing agreement with Antebi for a signature footwear line, "Paris Hilton Footware", featuring stilettos, platforms, flats, wedges, and a sports collection, expected to reach stores in 2008.[34] In mid August 2007, Hilton launched a line of tops, dresses, coats, and jeans at Kitson boutique in Los Angeles.[35]
In 2005, Hilton lent her name to a chain of nightclubs owned by Fred Khalilian and known as Club Paris. This association ended in January 2007 after she had failed to attend several scheduled promotional appearances.[36]
In December 2007, Hilton joined in promotion of RICH Prosecco, an Italian sparkling wine sold in cans rather than bottles. Hilton went to Germany to promote the drink.[37]
CareerShortly after the end of Full House, they began heavily merchandising their image. They established a company called Dualstar in 1993 and their brand has been sold in more than 3,000 stores in America and over 5,300 stores worldwide.[1] Because of this, they have been on the Forbes' "The Celebrity 100 list" since 2002, and in 2007, Forbes ranked them, collectively, as the eleventh-richest women in entertainment, with an estimated net worth of $100 million.[2]
Mary-Kate and Ashley were popular figures in the preteen market during the late '90s and early 2000s. Their names became a cottage industry, with their likeness seen in clothes, books, fragrances, magazines, movies and posters. There were even Mary-Kate and Ashley fashion dolls made by Mattel from 2000 – 2005.
Entrepreneurship
Duff launched her clothing line, "Stuff by Hilary Duff," in March 2004, with clothes distributed through Target in the United States, Kmart in Australia, Zellers in Canada and Edgars Stores in South Africa. The company, initially started as a clothing line, has expanded its business into furniture, fragrances, and jewelry, targeted at the teen and preteen crowd.[67] In 2007, the Internet website Stardoll.com previewed Duff's clothing line to customers by allowing them to dress up a paper doll on the website (which include Hilary Duff's own doll) with the clothes.
Playmates Toys released a celebrity doll of her in 2004.[68] In late 2006, Mattel released a Hilary Duff Barbie doll. As a fashion designer, she had designed clothes for Barbie dolls in the past[69] but with the release of her doll, she joined Reese Witherspoon, Beyonce Knowles and Lucille Ball who have their own celebrity-dolls.[69]
In September 2006, Duff released her perfume, "With Love... Hilary Duff", which was distributed by the Elizabeth Arden company. The perfume was initially sold only in Macy's in the U.S. but soon it was being sold in other regions like Japan and Canada. In 2007, Duff announced that she will be releasing a summer version of the perfume titled, "Wrapped With Love". It was released in January 2008, and a Spring Gift Set version was released in time for Valentines Day.[70]
Duff and her pet dog Lola made an appearance in the Electronic Arts game The Sims 2: Pets, which was released on October 2006. In console versions of the game, Duff's character visits public areas and allows the players to let their Sims socialize with her and Lola.[71] Animal rights' organisation, "Animal welfare league" have criticised Duff and celebrities such as Paris Hilton and Jessica Simpson for displaying their dogs as fashion accessories rather than pets.[72]
Top busienss women in entertainment

Things that S.H.E have tried out: Singing, hosting, composing, endorsements, authors, dramas, dubbing, a total of 7 different things. Now the trio have movie scripts and drama scripts for them and the company have arranged for further discussion about it after they have released their album.

Official MV for the 2008 Beijing Olympics [Hong Bian Quan Qiu]
HIM stars singing for the Earthquake thingy.